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Scribble Ink's creative enterprise content offers practitioners at all stages of their career business tools for freelancers and small organisations in creative industries.

Browse the catalogue below, join a community of artists embarking on a simliar journey to you and use the resources and available to support you in taking the necessary steps towards sustainable success.

Catalogue

Creative Enterprise

Creative Writing Workshops

Portfolio Power


Content Overview: This content is ideal for anyone with these questions:

  • What kind of practitioner do I want to be?
  • How do I get there?
  • What should I do in the meantime?
  • I already have a steady economic structure for my lifestyle, so I've no plans to change my employment just yet, but how does my day job influence my creativity, and how do the hard and soft skills I develop, cross-pollinate?
The primary learning objective is to identify the ways a creative can benefit from a portfolio career. We'll focus on brand identity, establishing one's ideal freelancing role and the cost-effective ways of networking. We'll then explore the various job options in the public and private sectors that are flexible, allow for financial stability, and offer opportunities to develop fundamental and transferable skills for roles in creative industries. Entitlements: Programmes and Content Available:




Vision, Mission and Artistic Policy


Content Overview: After establishing your ‘Why’, drafting a SWOT and setting milestones, it’s time to take things up a notch by outlining a mission statement and artistic policy. Whether you’re a new freelancer or a well-established company, a mission statement will determine the direction of your business model. Smart business owners use their mission statement to articulate, remind themselves and communicate their core values and purpose. The content provided will support you in identifying the functions of each document, create your own, explore ways of implementing them into proposals, funding applications, presentations and then set goals for making these mantras public. Entitlements:

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Business Model Canvas: Create the Building Blocks for Your Entrepreneural Ecosystem


Content Overview: Similarly to a vision board, the business model canvas is a visual tool which outlines key components of a business proposition. The nine categories on this canvas are a launchpad for a business plan, but more importantly, provide necessary first steps in mapping business logistics. Using case studies, storyboarding techniques and think tank exercises, participants will lay the foundations and draft a blueprint of their business idea, before plunging into any major investments with eyes wide shut. Entitlements:

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Peppery Paperwork - PLI, DBS, IP, HMRC, etc.


Content Overview: What sort of paperwork do you need to have in place before you take your business model to market? In this workshop, we’ll examine the definitions and purposes of important paperwork in the UK, including, PLI, DBS, IP, HMRC and appropriate bank accounts. You’ll establish what paperwork you’ll need for your business model, receive tips and resources to help with registering effectively in a timely fashion. In addition, we will also discuss and draft documents that may not have pressing deadlines set by government, but are vital to ensure the protection of all your hard work ideas, such as terms and conditions, trademarking and invoicing. Entitlements:

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Marketing Strategies - Audience, Methods and Outcomes


Content Overview: What's the difference between my target market and target audience? How do I identify either? What’s the difference between B-to-B and B-to-C? How do I communicate regularly or launch a new initiative when I'm pressed for time and on a budget? I've seen my competitors reach unquantifiable numbers; why is this not happening for me? How long should I wait for numbers, clicks and likes to pick up? Does any of that matter?! To answer these questions, it’s important to understand the value in marketing, the tools available which are cost-effective and user friendly and the necessary steps and routines to take to ensure your marketing strategies are timely and effective. The content in this programme will support you in developing a fully drafted step-by-step marketing strategy to ensure the word is getting out on a regular basis and is making an impact. Entitlements:

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MVP Building, Project Planning and Operational Strategies


Content Overview: A minimum viable product (MVP) is a development technique in which a new product is introduced to the market with its most basic features. Not only is it a great learning experience, it's low-risk, making an MVP worth building, either for your business holistically, or for a specific product or service within your business. An MVP is also the perfect segue to pilot testing. In this workshop, we'll identify what an MVP model looks like for your business by outlining your operational strategies from the blueprint, to the launch stage. Entitlements:

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Building a Professional Online Presence


Content Overview: In the digitial age, your website is your storefront and your social plugins are your sales pitch. Create the right first impression by identifying the most appropriate online platforms for you. Draft online profiles and create a routine that ensures you're posting and maintaining your online presence in a way that keeps subscribers and followers engaged and attracts new leads, all in accordance with what suits your already-busy schedule. Entitlements:

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Team Building and Outsourcing


Content Overview: You cannot do this alone: It’s a hard realisation for many independent, ambitious creatives to accept, but it’s true. As your business grows, the hou